You don't need two hundred leads. You need ten good conversations a year - with the right buildings near you.
More Leads - the replay.
The recorded workshop. Watch on demand, whenever it suits you.
How commercial cleaning businesses get found, get chosen, and get called first - so your next contract is a list, not a worry.
Get the replay - $9Secure checkout via HubSpot.
If the work only comes in when someone refers you - and dries up the moment you get busy - this is the one thing worth watching today.
Here's the truth most owners never get told: commercial cleaning is not a volume game, and treating it like one is exactly why most owners give up on marketing before it ever works.
One mid-size office at $2,000 a month is $24,000 a year. You don't need fifty of those. You need one - and then another. You are not trying to generate two hundred leads. You are trying to have ten good conversations a year with people who run buildings near work you already do.
That is a completely different job - and it's a job you can actually do.
So why isn't the work coming in? Almost always for the same four reasons:
I've lived all four. I'm the CEO of Cleancorp - an eight-figure commercial cleaning company with more than 800 staff. I came from luxury hospitality, where I was trained to sell on value rather than price, and I've spent 20 years applying that to an industry that mostly talks about chemicals and equipment. In this workshop I hand you the exact pipeline I use to get found, get chosen, and get called first.
You came for more leads. This fixes that.
Inside the replay: More Leads.
This is not a "post more on social" webinar, and it's not theory from someone who has never had to win a commercial contract. It's me, walking you through the exact pipeline that keeps the right work coming in, even when you're too busy to think about leads.
Grab the worksheet (it comes with your replay) and build your pipeline as you watch - pause, rewind, and work through it at your own pace.
Secure checkout via HubSpot.
In about 90 minutes, here's exactly what you build.
The Pipeline Formula - five steps, the same every time:
The full recorded session with Lisa Macqueen - workshop plus 30 minutes of Q&A.
"I didn't know what I didn't know. Lisa changed how I run everything - from how we get found to how my team delivers."
Damien Johnstone, Commercial Cleaning Business Owner, Spotlessly Clean.
It's not for you if you're after overnight hacks or a list of leads to buy. This is a system you build and run - the replay shows you exactly how, but the weekly rhythm is yours to keep.
What it looks like when it works: the day I put our prices on the website.
Nobody in our industry showed pricing publicly. Prospects had to call just to get a number, we looked like every other cleaning company, and the enquiries that did arrive were cold, unqualified and slow. When I published a commercial cleaning calculator on our site - a guide range, never an absolute price - my inbox filled with owners telling me I'd ruin the industry.
Then something changed. Prospects started arriving already knowing roughly what it costs. We looked like the company with nothing to hide. Transparency became the reason they trusted us - and being findable, visible and easy to choose became the whole engine behind our growth from $700k to $2M in two years.
That's what this replay hands you: not a theory, but the moves - in the order to make them.
"I walked in stuck. I walked out with a plan - and not a vague one. A specific plan I could start on the same week."
Jon Beckwith, Commercial Cleaning Business Owner, King Kleen Cleaning.
Every month you wait is a month of pipeline you never get back. Visibility compounds - the owners who start showing up now are the names buyers will already trust next year.
The replay is about 90 minutes. What you build in it is a pipeline you can run for years.
Get the replayOn-demand replay - watch anytime. The link is emailed to you right after checkout.
$9
That's the full cost of the replay.
The whole workshop - the pipeline, the worksheet, and the 30 minutes of Q&A - for $9, yours to watch on demand as many times as you like. Nine dollars, so there's no reason not to.
If the pipeline you build wins you one extra contract, one mid-size office is $24,000 a year. At $9, this pays for itself many times over on the very first "yes."
The replay link is emailed to you right after checkout - so keep an eye on your inbox (and your spam folder, just in case). You can start watching straight away.
It's yours to keep - watch it as many times as you like, whenever suits you. Pause, rewind, and work through the worksheet at your own pace.
No. Everything is practical and step-by-step - Google Business Profile, a simple map of local buildings, a weekly rhythm, and a follow-up system. If you can use Google Maps and send an email, you can do this.
Yes. How commercial buyers find, shortlist and choose a cleaner works the same way across markets. Every step translates directly, wherever you operate.
My free content gives you ideas. This is the full pipeline, built step by step - your buyer, your map, your weekly rhythm - plus 30 minutes of Q&A on real owners' markets.
Email our Customer Success Manager Lani at lani@cleancorp.com and we'll get back to you within 48 hours.
Build the pipeline that keeps the right work coming in - for $9, on your own schedule.
On-demand replay - watch anytime. The link is emailed to you right after checkout.
